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LazyTown: Balancing childrens health

October 29th, 2007 by Birthe Nobel · 68 Comments

Magnus Scheving at Play the Game

Magnus Scheving is the founder of the tv-show LazyTown, which is a worldwide success. It motivates kids to eat healthier and move more. But is it okay to use a tv-show to get the message through? And can children get too conscious about health-issues? Magnus Scheving shares his thoughts on children, their rolemodels and why laziness is relative:

1. Having a choice

(Duration: 0.54 sec.)

”We never mention the word healthy or health. Never. That is why it is called LazyTown.”

2. Rolemodels for kids

(Duration: 1.02 sec.)

”If you look at Pippi Langstrømpe - is she really a rolemodel for kids? Some would say that, but I don’t think so, I think she is a rolemodel for women.”

3. A glass of water

(Duration: 1.26 sec.)

”John Lennon and Yoko Ono where in bed for a week. They where not lazy, because they where motivating the world.”

4. What scares Magnus Scheving?

(Duration: 0.33 sec.)

“…I think you can at least motivate people to either have an opinion with you or against you.”

5. TV as a motivator (High volume)

(Duration: 1.27 sec.)

”TV-programs like Tarzan and Bruce Lee motivated me to move.”

6. How to be in great shape

(Duration: 0.32 sec.)

”I move a lot, so if I can not eat hamburgers, who can?”
Sportacus in real life: Magnus Scheving

”Try to be in the middle. Don’t do too much, don’t do too little.”

Photos: Andreas Røll Larsen

Tags: Theme: Children in sport

68 responses so far ↓

  • 1 fernanda schott // Dec 3, 2007 at 12:59 am

    i like magnus scheving and lazy town…here in brasil a lot of people watch lazy town…we like it a lot! magnus is becaming very famous in brasil!
    go lazy town!

    kisses
    beijos

  • 2 fernanda schott // Dec 3, 2007 at 1:02 am

    oh..sorry…is becoming…i’m learning english!

    bye

  • 3 Carolina Castro // Dec 3, 2007 at 10:43 pm

    Magnífico!
    I Love this man…
    Besos!!

  • 4 lazy park // Dec 5, 2007 at 10:50 am

    damn! this guy is hot

    he looks so funny on that silly custome… but in this tux he looks awesome

    check out this pic… he looks incredible:
    http://www.terrabike.com/foro/uploads/monthly_10_2007/post-38-1193786108.jpg

    peace

    kisses for magnus… ur hot… love ya

  • 5 fernanda schott // Dec 5, 2007 at 9:29 pm

    http://picasaweb.google.com/kytarahina/MagnusSchevingELazyTown

  • 6 CHRISTINE SHAND ,DUNSTABLE // Dec 6, 2007 at 2:09 pm

    I THINK HE IS AN INSPERATION FOR YOUNG CHILDREN . GO MAGNUS !!!

    YOU’RE GORGEOUS!!!!

  • 7 FIONA WOOLLARD , ENGLAND , DUNSTABLE // Dec 6, 2007 at 2:12 pm

    I THINK HE IS AMAZING !!

    JULIANA-ROSE MAURIELLO (STEPHANIE) IS AMAZING TOO ,ITS HARD TO BELEIVE SHE IS 17

    MAGNUS YOUR GREAT!!

  • 8 ESTHER KAY // Dec 6, 2007 at 7:17 pm

    Magnus is the reason I live!!! I have so much respect and passion for him…I even find I watch Lazy Town when the kids are at school! very cool and Sportacus is easy on the eye which is a bonus for all Mums! x

  • 9 Carol // Dec 6, 2007 at 9:20 pm

    Sportacus is my hero. Magnus is spectacular. I love him. He is a perfect example for our childrens.

  • 10 hayley-marie // Dec 13, 2007 at 2:42 pm

    i absolutly love lazytown. i have loved it since the first time i watched it back in july 2006. i think magnus scheving is really fit and i have fancied him for over a year now. my mum dont like it though because i’m 17 and he is 43.

  • 11 Katherine Cain // Dec 19, 2007 at 12:41 pm

    i think lazy town is fantastic, and should never be cancelled, i think magnus scheving is gorgeous, and is great as playing sportacus, i also really like stephanie

  • 12 daniela // Jan 1, 2008 at 10:30 pm

    magnus so cuteeee!!

    i’m 16 :O!!

    but everyday watch lazy town!

    go sportacus

    i love you so much!!!!

  • 13 karin // Jan 8, 2008 at 1:09 am

    My nearly 4 years old son is a big fan of lazy town, he has every dvd and he is always playing “sportacus”. He is his hero. Since I saw a photograph of Magnus, I am a Sportacus-fan, too!!!
    Guess why……..

  • 14 Mónica // Jan 10, 2008 at 10:32 pm

    No solo mi hija es fanfatica de Lacy town, a mi me ha hecho pensar en una dieta más saludable y he logrado bajar de peso.

  • 15 Juhani // Jan 15, 2008 at 7:42 pm

    I have a 3-year old who wants to eat vegetables because sportacus does, so for us: Lazy Town is a great success!!

    Thanx from sweden!!!

  • 16 maple story mesos // Jan 19, 2008 at 6:00 pm

    Farming for maple story mesos isn’t easy,but you can buy cheap maple story mesos,guides,accounts

  • 17 Blanca Escárcega // Jan 28, 2008 at 9:55 pm

    hi, i´m from mexico. I have 2 daugthers and they really really like Lazy Town…Every time they are watching t.v. and Sportacus POP´S OUT dancing and jumping my girls are the happiest children in the world.
    thanks magnus from creating LAZY TOWN!!!
    WE LOVE YOU!!!

  • 18 katita // Feb 1, 2008 at 8:58 pm

    hello
    very very beautifull magnus
    i love to much
    you are my life
    you are my hearth
    ♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥
    my email is kattyta.romero@hotmail.com
    is for you magnus
    bye
    much kiss

  • 19 felipe ignacio // Feb 3, 2008 at 10:39 pm

    hola soy de chile soy un gran admirador de el
    si se pudiera que me dieran el mail .de sportacus se lo agradeceria bueno chao me despiedo con un abraso felipe ignacio

  • 20 abner // Feb 11, 2008 at 7:23 pm

    hi maggi my name is abner caldera im 15 year old i now julianna rose mauriello she’s nice an beautiful i will go to new york meet with julianna but her adress is west 145 street binghamston but right now im state of florida an then nice to meet you mr.magnus scheving you are author by the way my nickname is abi sportacuse thank you bye.to abner caldera.

  • 21 Dani // Feb 26, 2008 at 3:39 am

    Sii te agarro te break! Guacho. Tus amiga de Argentina, marina, Daniela y Cata-
    Estas re hot!. te veo con mi niña todo los dias, papacito.-

  • 22 Lisa // Mar 12, 2008 at 11:56 am

    awwhh what would my life be without LazyTown??
    boring, that’s what.
    Magnus makes me laugh so hard everytime he is on t.v. flipping around doing his thing.
    I love how he is so genuine and truly is passionate about what he does.
    I’m from Australia and have always been interested in Icelandic culture, even before i knew about LazyTown. I hope to go there one day and it would truly be magnificent if i got to meet Magnus Scheving.

    lisa.

  • 23 richard // Mar 13, 2008 at 7:11 am

    hola soy de argentina , mira esportacus magnum, si llego a verte por sudamerica te parto pero a besos,

    me enamore el primer dia q te vi.

    puedo enviarte fotos

    chau, y te como a besos

  • 24 gail hogg // Mar 22, 2008 at 5:05 am

    My kids now eat sports candy!, magnus is yummy, but the whole point of the show is
    to teach kids to be kind to each other and that gets across, about time to, a superhero who teaches our children values.

  • 25 Milena // Mar 25, 2008 at 8:29 am

    I am Milly from Canberra Australia and I am nearly 4 and I wish I could go to Lazytown! I would love to see Sportacus because he makes me smile. My mummy also loves him and says she dreams about him at night. I eat sports candy every day and even my mummy has joined the gym and bought me some sports equipment! Lazytown is the best thing to happen in our lives and our family is forever grateful to the incredible Magnus Scheving! Love forever XXXXX

  • 26 valentina // Apr 5, 2008 at 10:39 pm

    ola magnus yo me yamo valentina de chile eres muy lindo y me ancanta cuando aces ejercicios a mi hermanita de 4 años les as enseñado muchas cosas por los ejercios ya me tiene loca tantos ejercicios que ace jajajaja =) y nunca se pierde lazytown bueno vesotes de mi parte y de mi hermanita para ti cuidate mucho y chao

  • 27 Helen // Apr 11, 2008 at 9:53 pm

    Its very inspiring and great to see someone standing up for fitness and healthy eating.

  • 28 Keziah // Apr 15, 2008 at 12:35 am

    My three year old daughter wants to be Stephanie. She would watch it all day long if I let her. Now that I have seen Sportacus without his costume I want to be Stephanie too!

  • 29 Holly // Apr 16, 2008 at 8:33 pm

    My 2 year old grandaughter loves the show….
    we watch it every morning. And on DVD in the afternoon. She calls Sportacus…Tenna guy, and always wants to watch Town….
    It has made it alot easier to give her new veggies….all I have to say is Tenna Guy likes it …. and she does too…..Thanks Magnus….
    WE love you!!!!!

  • 30 isabel // Apr 17, 2008 at 3:16 pm

    Eu sou de Quarteira, Portugal.
    Adoro ver a serie LAZY TOWN É SUPER FIXE!!!!!!

  • 31 isabel // Apr 17, 2008 at 3:18 pm

    O Spartacus é lindo não tanto como o brad pitt mas é lindo na mesma.
    Adoro lazy town!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  • 32 jofo domingo // Apr 22, 2008 at 3:47 am

    magnus how did u do it? here in the philipines we love it to !! but is it true u paid $800,000 for this t.v show? but still your tha best hope i meet u soon in life!!

  • 33 abner // Apr 26, 2008 at 6:23 am

    hello mr.magnus its me abner caldera im abi sportacus mr.maggi my dad told me i would like go to Reykjavik iceland i just want to meet you mr. magnus you are carmpetor me i’m mencanic and well mr.magnus take care at your self oh you now what i make mistake right now im venezuela because we got problem but the problem is we need a paper work.by 5 month i will go to usa ok well see ya

  • 34 Лера // Jun 1, 2008 at 6:41 pm

    обожаю его!!!!!!!только увидев Магнуса начала смотреть Lazy Town!удивительный актёр и человек!

  • 35 luana maria alves de freitas // Jun 6, 2008 at 9:58 pm

    maggi sabe você é legal demais,você fez muito bem inventando lazy town,eu gosto do Sportacus,da Stephanie,Ziggy,Pixel,Txixi,Stindy,do prefeito,e da sr.Bisibare.eu tenho umas trosentas fotos sua.ah já ia me esquecendo do Robbie Rotten ele é muito engraçado,o meu personagem preferido é o sportacus.com amor e carinho luana…

  • 36 KP // Jun 22, 2008 at 5:39 am

    Your show has reached a lot of children and families around the world. We are in Texas and our children love dancing and watching the show, they don’t even know they are learning! Robbie Rotten gets them going all the time. Great job in creating the show and the positive atmosphere.

  • 37 lisa pisa // Jul 16, 2008 at 6:09 am

    I just love sportacus’ sexy arms! his arms look so strong and muscle bound! yum yum. come to Australia soon Magnus! you have heaps of fans out here and you could would make lots of money if you did a show or something, all us mums may even bring our kids with us to see you haha.

  • 38 Ada // Jul 17, 2008 at 1:12 pm

    Lubie Sportakusa powiedzmy że trochę bardziej!!!
    :):):):)

  • 39 David Quiroz // Jul 29, 2008 at 1:55 am

    I was catched by Lazy Town the very first time I saw it. And then I fell in love with Stephany, perhaps due to her natural way of being. I love her wig, her figure, her freedom of movements. I wish I could know her real voice, though the songs that I listen in Spanish are beautiful and fit her very well. I wish also see her as Juliana, without the wig, though it makes her lovelly, indeed.
    I have shoot hundreds of photos from the program, mainly of Juliana. And that was my only way to know her name, for the casts lists runs too fast to read. Now I have found a new aces to know more about her.
    Tjanks you very much.
    David
    Chile

  • 40 Kathy // Jul 30, 2008 at 9:58 pm

    I watch Lazy Town because of the incredible athletic ability of Magnus. I hope it does get the children moving, but you’ve got to get the parents moving first.Kathy,Ohio,USA

  • 41 LuBRASIL // Aug 1, 2008 at 10:11 pm

    I am passionate by sportacus

  • 42 abner // Aug 16, 2008 at 1:43 am

    hello mr scheving its me agian abner g.caldera c. i just want go to iceland im not usa yet because my paper work didn`t bring to venezuela because usa inmergracion didn´t call right now.but next my mom will call usa inmergracion and see what is going on. well mr. magnus scheving take care your self ok well soon later im going to new york city i want to see julianna rose mauriello because i want meet her. well bye adios an chau

  • 43 abner // Aug 16, 2008 at 1:44 am

    hello mr scheving its me agian abner g.caldera c. i just want go to iceland im not usa yet because my paper work didn`t bring to venezuela because usa inmergracion didn´t call right now.but next week my mom will call usa inmergracion and see what is going on. well mr. magnus scheving take care your self ok well soon later im going to new york city i want to see julianna rose mauriello because i want meet her. well bye adios an chau

  • 44 micaela // Aug 20, 2008 at 6:35 pm

    sos un divinooo!!!
    te amooo!!!

  • 45 julieta // Sep 2, 2008 at 6:31 am

    nada que decir,eres exquisito! que pena que no te pude ver en chile,pero será… byeci!

  • 46 janet // Sep 4, 2008 at 5:59 am

    my boys 4&2 love your show!!!!whilst in melbourne will you be doing any appaerences?

  • 47 zilmamarques // Sep 28, 2008 at 3:57 pm

    I love your show,i love you …

  • 48 Michał // Oct 1, 2008 at 3:26 pm

    I like you very much, Spartacus, I’d like you come to my town/ Michał 6 years old

  • 49 carolina // Oct 13, 2008 at 8:14 pm

    hiiii!!!!!
    I love you magnus, you are very beautiful..me encantan tus piruetas me gustaria que me enseñaras porque quiero ser gimnasta como tu, vivo en chile…
    xauu
    besitoss

  • 50 madeline // Oct 14, 2008 at 4:17 pm

    hola Sr. Magnus. quisiera decirle que creó un progama estupendo para los niños, ellos siempre quieren ejercitarse, bricar, correr como usted, y sobre todo comer muchas frutas.

    mi hijo tiene 2 años, se llama sebastián y es muy animador para mi ver como corre. juega y come muchas frutas.

    gracias. desde Honduras, tegucigalpa, madeline ponce

  • 51 Miami.Joe // Nov 10, 2008 at 6:48 pm

    My kids asked me today to look you up on the internet today. What a pleasant surprise to find out that my most recent athletic idol isn’t just a jock, but a brilliant business person as well.

    If your statements are indeed true, you have just earned my utmost respect!

    Here’s a handstand, and a flip, in your name! Thank you for your example!

    Miami Joe

  • 52 carla // Nov 17, 2008 at 5:14 pm

    hola soy de uruguay me encanta el programa pero debo admitir que lo empece a mirar mas por magnun que por otra cosa debo decir que nunca vi un hombre tan bello ,atractivo ,como èl. no me canso de mirarlo realmente me gusta besos

  • 53 Alisa // Nov 21, 2008 at 5:33 pm

    Magnus I love you…

  • 54 brayam bendeck // Jan 5, 2009 at 10:31 pm

    me encanta su progaramna y los veo todos los dias los quiero

  • 55 Lucy // Feb 10, 2009 at 11:25 pm

    Hello, my 2 year old son is a big fun of you, when people ask his name he answer “Spartacus” an he calls me Stephanie.

  • 56 rafael // Feb 15, 2009 at 9:07 am

    te felicito por ser un buen ejemplo para no solo los ninos si no tambien para los adultos, lo digo por mi pequeno hijo con tan solo 2 anos de edad te admira mucho ….. gracias por ser como eres

  • 57 Ashley // Mar 10, 2009 at 4:24 am

    This guy is toooooooo cute. When I was younger I always watched lazy town, even now at 17!!!!Especially since i noticed that HUNK o my goodnes!! I love the show and all the characters.

  • 58 Danielle // Mar 26, 2009 at 5:10 pm

    I live in the USA and my daughter is 18 months old. She has been watchin lazy town since before she could even walk. She loves the show. Im 24 years old and I enjoy watchin it as well. Its so full of energy and fun. My favorite thing is watchin my little girl dancin and interacting with the characters. I hope Lazy town stays around for a long time.

  • 59 Sarah Thomas // Apr 21, 2009 at 12:19 am

    I watch this programme just for Sportacus! Man he’s mighty fine, wouldn’t mind doing some exercise with him! ;) Keep it up! (No pun intended) x

  • 60 karen a // May 7, 2009 at 12:24 am

    Dear Magnus, Thanks for your great show full of such energy and passion. Our daughter Chelsea, who is two, enjoys your show and loves dancing to the music. The show has positive values, conveyed through strong role models. Thanks for your creative drive and passion. We look forward to many more episodes. Karen, Steve & Chelsea. Sydney, Australia.

  • 61 milissa // May 23, 2009 at 11:44 am

    HI SPORTACUS OR MAGNUS I LOVE YOU SO MUTCH AND I DREAM TO C YOU HIER IN MY CONTRY I LOVE YOU AND I LIVE MY LIFE WITH YOU IREALY LOVE YOU

  • 62 imene // May 23, 2009 at 12:00 pm

    hi i am 18 year old and i love magnus so mutch am from algeria and ilove you so mutch pleas com hier or take my e-mail www.hercul@hotmail.fr i dream to c you or speak with you and i like to go in your contry to visit you love you kiss

  • 63 marusol // Sep 20, 2009 at 2:28 am

    hola esportacus soy de colombia y me facina tu programa

  • 64 Massiel Arámbulo // Oct 5, 2009 at 3:39 am

    Hello! hola soy de venezuela y queria felicitarlo por su programa es muy educativo para los niños, a mi hijo de un año y medio le facina y baila todos sus canciones. Ademas el concepto o el mensaje que da a los niños de comer sano y realizar actividades deportivas y ser una buena persona es fenomenal es por eso que como madre soltera permito que mi hijo vea su programa, no hay un dia de la semana que no se lo pierde ni yo jajjaajajj claro para colirio a mis ojos y me encanta porque despues de mi trabajo lo vemos juntos. dios lo bendiga desde aqui maracaibo estado zulia pais venezuela se le quiere y enviamos mucho amor y calor humano. cuidese y si tiene las posibilidades de venir a venezuela no olvide pasar por maracaibo la tierra del sol amado y que además tiene sus dos mayores admiradores hector manuel y massiel Arámbulo…… BESOS y de verdad es HERMOSO y disculpe mi atrevimiento

  • 65 Silvia // Oct 6, 2009 at 8:40 pm

    My kids 4 and almost 2 years old love Lazy Town and so do I. I’m happy to know Sportacus is Magnus alter ego!!! wow this man is amazing and hot mmm

  • 66 lucas // Feb 8, 2010 at 1:09 am

    ola eu sou lucas adoro vc vc meu SUPER HEROI DES DE 1 ANO AGORA VOU FASER 5 ANO VC CONTINUA MEU SUPER HEROI E VAI SER PARA SEMRE I LOVE U LUCAS

  • 67 kelly karina // Jun 3, 2010 at 12:33 am

    hola me llamo KELLY Y SOY VENEZOLANA. TE CUENTO QUE ESTOY ENAMORADA DE TI Y SI FUERA POSIBLE ME CASARIA CONTIGO. TE VEO TODOS LOS DIAS EN LAZY TOWN CON I HIJO DE 2 AÑOS Y MEDIO. ESTE VIERNES 04 DE JUNIO CUMPLO 29 AÑOS DE EDAD, DESEAME UN FELIZ DIA. UN BESO INMENSO PARA TI. HASTA PRONTO

  • 68 Lucia Bell // Aug 17, 2010 at 3:44 am

    SPORTACUS/MAGNUS, YOUR ARE AN INSPIRATION TO ALL…..MY GRANDSON IS 2YRS OLD ALMOST 3 AND HE IS ALREADY STANDING ON HIS HEAD!!! WE ARE PUTTING HIM IN GYMNASTICS THIS SUMMER AND HE HAS YOUR PJs, towel. HE LOVES THE SONGS AND CHARACTERS FROM LAZY TOWN AND I WISH YOU WERE STILL ON NICK JR. I WISH WE HAD GYMS HERE IN RIVERSIDE,CA. THAT WERE DESIGNED BY YOU WITH ACTIVITIES CREATED BY YOU…..OH BRADLEY’S FAVORITE FOOD IS A SPORTSCANDY, APPLE TO HIM…HE IS A GOOD VEGGIE EATER TOO….YOU ARE WONDERFUL…….MANY THANKS, NANA TO BRADLEY(WE NEED MORE ACCESS IN THE USA TO YOUR PRODUCTS, ONLY GET THEM THROUGH AMAZON.UK.CO.COM, AND THEY DON’T CARRY ENOUGH AND IT COSTS ALOT TO GET THEM,ETC…………..WOULD BE NICE TO BE ABLE TO BUY YOUR PRODUCTS AND BOOKS HERE IN THE USA, AT DEPT STORES, DISNEY STORES, COSTCO, ETC………..FOOD FOR THOUGHT???

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